If you're shopping for groceries at Sainsbury's, then it's good to know that Sainsbury's have a long and established history of supporting British farmers.

However, Sainsbury's believe this is about more than simply stocking British farmers' products. It’s also about working closely with UK farmers to raise their capability and skill levels, and thus empowering them to continue supplying Sainsbury's for the long-term.

Where possible, Sainsbury's aim to source British and Sainsbury's offer a variety of products that are 100% British all year long. For other types of seasonal produce, Sainsbury's aim to stock the best of British in season and, in some cases, to secure supplies, Sainsbury's purchase an especially large portion of the British crop.

Sainsbury's commitment to providing great-tasting, affordable British produce means being able to provide customers healthy products when they are at their very best. In fact, during the 2008-2009 British season Sainsbury's sold more British apples and pears than any other supermarket we purchased 45% of all tomatoes grown in the UK and purchased over 23% of the British strawberry crop.

With a history of more than 140 years, and close to 800 stores throughout the UK, Sainsbury's is one of the most recognised high-street names in the UK.

From its very first shop in Drury Lane, London, in 1869, Sainsbury's has come a long way, and now operates close to 800 stores in the United Kingdom, with over 2,000 suppliers, more than 30,000 products, and with a staff of more than 150,000.

Now, with the advent of online shopping, Sainsbury's is making its name in online retail too, and offers a real alternative to other online stores, such as Tesco, which has previously been dominant in this sector for several years.

Recognising that customers are increasingly price-conscious, Sainsbury's focus on making healthy food affordable, while inspiring customers to cook, and at Sainsbury's Online Store you can take advantage of the same great range of products, including fresh fruit and vegetables, as you can in your local store.

However, although Sainsbury's work hard to make its products as healthy as possible, without sacrificing quality or taste, Sainsbury's are also committed to providing customers with easy-to-understand labelling, and helping customers make informed choices about the food and drink they purchase.

Infantino Barn Shape Sorter
The Infantino Barn Shape Sorter is a sturdy, colourful barn with opening door. Four letter shapes fit through colour coded holes in the barn roof to aid babies' development as they learn to sort matching shapes and letters while learning numbers, colours and animal names. Four farmyard friends with colour coded bases sit in front and the clock face has a moving hand. When it's clean-up time just herd everyone inside, grab the roof-top carry handle and go - keeping it all together for the next time baby pl

AA Patrol Bike
The AA Patrol Bike, a children's sit and ride bike, is a ton of fun! The sturdily constructed body is a gleaming yellow, with the authorised and exclusive AA branding that they'll love. It's equipped with easy-grip handle bars with a turning restrictor for safety and a squeaky hooter, and has a 3-wheel design for added stability. The bike's large seating area is comfortable and the big, chunky wheels offer a smooth, stable ride. Full safety instructions and an operation manual are included in the package,

Christy Peony Duvet Cover
Christy bed linen is the last word in luxury and comfort. This beautifully embroidered Christy Peony Duvet Cover will turn any bedroom into a real lady's boudoir. The sumptuous look of the delicate, feminine floral design is borne out by the high quality of the materials used - the duvet is made from 300 thread count, 100% cotton satin for cloud-soft bed basking. You'd think linen this gorgeous must be dry clean only, but the duvet cover is fully machine washable and can be tumble dried for total convenien

D and T Brushed Brass Double Gang Light Switch
Bring a subtle, stylish touch to your home's light fittings with this brushed brass double wall switch, which is manufactured to the highest quality and safety standards.

Tu Red Cotton Ribbed Runner
This Tu Red Cotton Ribbed Runner is not only a highly attractive addition to your dining table, it will also protect the surface from spills, scratches and other damage that occurs through wear and use. At 182cm long and 35cm wide, this 100% cotton runner will fit down the centre of most dining tables, providing a surface for glasses, sauces and condiments. The roughened appearance of the fabric lends a rustic touch to your dining area. Machine washable at 30°C.

High School Musical Prom Fleece Throw
Youngsters can be hard to keep up with, one minute they're full of beans and the next wanting to snuggle down. This High School Musical themed throw featuring an image of the character Troy from the popular film and stage show is the perfect aid for rest and play. Made from soft, warm fleece this throw can be used as a cosy blanket while watching television, or as a fun and comfortable throw for playing on. Spills and spoils can be easily washed away with a machine wash.

Jamie Oliver Super Mum Mug
Show your appreciation for your Mum with this Jamie Oliver mug! At a generous 350ml, it's perfect for morning coffee or a cuppa, and the "Super Ma" message is a constant reminder of your warmth and affection! Great for Mothers Day, birthdays, Christmas or "just because". The cheeky attractions aside, it's conveniently dishwasher and microwave safe, and comes beautifully presented in a matching tin.

Philips 42" Full HD 1080p Digital LCD TV 42PFL5604H
Aside from offering excellent picture quality and fantastic sound, Philips TVs are also smart, eco- and user-friendly and look great in any room of the home. The company has done away with manuals (available online) and developed an easy-to-use on-screen start-up and reduced power consumption. This model's full HD screen has a widescreen resolution of 1920 x 1080p, the highest resolution of HD sources for the best possible picture quality. The powerful state-of-the-art Pixel Plus HD Engine stunningly captu

Tefal Express 4.5-bar Steam Generator
Get professional results and great performance at an affordable price with this excellent steam generator. The powerful steam output of 4.5-bar high pressure makes for quick and easy crease removal, while the 1.4L water tank provides up to two hours of continuous use. The unique Ultraglide ceramic soleplate offers major benefits, including unrivalled gliding motion, superior scratch resistance, hassle-free cleaning and optimum steam diffusion. The vertical steam feature enables you to de-crease hanging su

Dyson Mattress Tool
A great addition to your Dyson vacuum, this mattress tool helps keep dust-mites and other nasties at bay on your mattresses and upholstery. A wide flat head is easily swept over your un-made bed or sofa making it less likely to cause allergies and aiding better hygiene and comfort.

Status Aluminium Torch
Light and compact, this aluminium torch is ideal when out camping or around the house when you need to delve into the attic or basement. It takes 2 x AA batteries (not included) and has a handy switch at the bottom for turning on and off.

Electrolux Pet Lover Bagged Upright Vacuum Cleaner 1700W
This Electrolux Pet Lover Upright Vacuum Cleaner is great for people with pets as a turbo nozzle agitates deep into fibres to remove even the most stubborn of pet hairs, this is designed to be used on horizontal and vertical surfaces so curtains, floors and furniture can all be tackled! A HEPA filter is fitted for the highest efficiency clean, catching even the smallest of bacteria and dust particles for a fresh and thorough clean, which is a real bonus for allergy sufferers. The synthetic dust bag used to

in-tune iPod FM Transmitter IC-10
iPod FM Transmitter delivers digital sound over a 10ft range, enabling you to listen to your iPod or MP3 on the radio! Ideal for car use, it memorises up to 10 FM frequencies and offers an additional USB socket.

LG 23l Wavedom Microwave and Grill Stainless Steel
Cook, grill, defrost and reheat delicious, nutritious food at home with the LG Stainless Steel Wavedom Microwave and Grill. This 850W microwave oven and 1000W grill has a 23L capacity with five power levels and eight programmes to cook your food to perfection, and a weight sensor to accurately determine your cooking needs. The auto cook, defrost and reheat settings are real time savers, and the round cavity concentrates all the machine's energy on your food without wastage. The screen features smart LED an

Rattan 2 Drawer Unit White
A compact 2 drawer unit in fresh, white painted finish. Small enough to sit discreetly on a dressing table or shelf, this drawer set is the perfect storage solution for beauty and grooming products and stray odds and ends in the bathroom or bedroom. Requires some self assembly, easy to follow instructions are included in the pack.

Sainsbury's Basics Sandwich Toaster
Ham, cheese, beans, mushrooms - whatever your favourite sandwich filling, this Basics sandwich toaster will leave it piping hot and tasting delicious. Non-stick, removable toasting plates make it easy to remove burnt cheese or crumbs. Slimline and smart looking, this sandwich toaster even stands upright for storage, so if you don't want to leave it out on your worktop it will slot tidily into any cupboard. An indicator light lets you know when it's at the right temperature to toast. 1 year guarantee.

Peppa Pig Tumble & Spin Game
Peppa Pig Tumble & Spin Game has been voted Game of the Year in 2009. Up to 4 players aim to collect all the characters from the popular TV series, but only when the spinning Peppa points at them. Requires 2xAA batteries. Suitable for children aged 3 upwards.

Sony Walkman® NWZ-W202 2GB Wearable MP3 Player White
A complete departure from the traditional design of MP3 players, this highly portable device actually builds the MP3 player into the headphones. They clip together for storage, but when in use, it's simply a pair of clean, stylish white and brushed steel earphones. Perfect for an active lifestyle, this design completely does away with the traditional cable tangle that is a feature of other MP3 players. The earphones themselves have 13.5mm Sony EX drivers for amazing sound quality and powerful bass, which i

Sony BDP-S350 Blu-ray Player
The Sony BDP-S350 Blu-ray player has a wealth of features that will give you the best viewing experience. It plays a wide range of media from Blu-ray Discs to DVDs and CDs. Engulf your room in stunning HD 7.1 point surround sound as you watch crystal clear 1080p video for the ultimate home cinema experience. Quickstart lets you play a Blu-ray movie after just 6 seconds, which is much faster than most players.

iDect N1i Single Telephone
This cordless black digital phone has an indoor range of 50m and 300m outdoors, an inverse backlit display and gives 10 hours' talk time and 100 hours' standby time. The answering machine accommodates 15 minutes of total recorded messages. Aside from a 100 name and number phone book, other features include caller ID, 30-call log, last number redial, call waiting and call timer, a range of ringtones, message playback from handset and base and eco mode for power saving.

Tu Circle Embroidery Duvet Set Green
Give your bedroom a lift with this fresh looking pillowcase and duvet set. A leafy green panel with circle embroidery gives a splash of colour to any room. The single set contains one duvet and pillowcase, the double and kingsize sets have one duvet cover and two pillowcases. Button fastening. Poly/cotton mix. Machine wash at 40°C

Xbox Live 2,100 Microsoft Points Card
Enter the Xbox Live Marketplace with your virtual pockets full of Microsoft points! Snap up some gamer pics, map packs, the latest demos, themes, or treat yourself to full versions of classic arcade games.

Terence Conran Red Wine Glass 4 Pack
Enjoy red wine with these large wine glasses by Terence Conran for Royal Doulton. The generous proportioning means you won't keep having to go back to the bottle for top ups. The crystal clear glassware comes in a set of four, each with 620ml capacity. Dishwasher safe and gift boxed, they would make a perfect present for anyone special in your life.

OXO Softworks Salad Spinner
Do away with the bother of trying to pat your lettuce dry with paper towels while preparing salad. You know you've got to wash the lettuce, so eliminate drying hassle with the OXO Softworks Salad Spinner. Just fill the basket with your freshly washed greens, close the lid and release the knob to the upright position. Press the knob several times to spin the salad, let it whizz to a stop (or stop it yourself using the patented brake button) and your lettuce is clean, dry and ready to use! The basket and bow

Sainsbury's Black Ink Refill Kit
The Sainsbury's Black Ink Refill Kit can be used to top up most refillable black ink cartridges. It is suitable for use with photo paper. All Sainsbury's own brand ink cartridges have pre addressed freepost recycle bags included in their packaging. Put your used cartridge into the bag and either pop it in the post (absolutely free) or drop them off in store for recycling. Not only will you be doing your bit for the environment, but for each cartridge returned, we'll donate £1 to Comic Relief.

Oral B Professional Care 500 Toothbrush
Oral-B Professional Care 500 removes twice as much plaque as a manual toothbrush and operates in one mode (Clean). Its 3D technology, timer and pressure sensor ensure a brighter, cleaner smile, and it includes two precision clean brush heads. With a 10-day charge life it is convenient and energy efficient, and it comes with a 30 day satisfaction money back guarantee and two year guarantee.

Sainsbury's 2 Drawer Bookcase Beech
Sainsbury's has created this bookcase to help out with all your storage needs. This model has 2 drawers and 4 shelves, 3 of which are adjustable allowing you to tailor this bookcase to your exact needs. Although intended for books, this beech effect case could display and store DVDs, beauty products and other small ornaments. Arrives flat pack requiring full assembly meaning it can be put together in the correct room without fear of having to squeeze it through a door or stairwell as you try to take it to

Belkin Glow Mouse Pad with 4-Port USB 2.0 Hub
Add additional functionality to your computer whilst lighting your workspace with this illuminating mouse pad and 4-Port USB2.0 hub. The mouse pad offers you three additional USB slots away from interfering with other sockets, and gives a blue glow when plugged in - electric!

Ansty Footstool Mocha
Put your feet up on our Ansty chenille footstools. At just under 50cm in length and width they're small enough to place in front of most armchairs and sofas, but generous enough to accommodate even the largest feet. The design of the footstool sits happily alongside the rest of our furniture range and it's available in most finishes to match our sofas and armchairs. It's UK-made too.

Revelation Indy 28" Expanding Rollercase
If you like to pick up some holiday bargains and find them a struggle to fit into your suitcase on your return, then this expanding suitcase from Revelation at Antler would be a great buy. Giving you 20% more packing space, this stylish suitcase has Ethylene Vinyl Acetate (EVA) moulded front and side panels giving it high impact strength and good tearing resistance. Measuring 71 x 48 x 32cm (28 x 19 x 12"), it features a retractable trolley system.